Last week after teaching a virtual yoga class from my home studio, my mind wandered. I thought about the hundreds of online health, fitness, meditation, nutrition, and wellness apps, emails, and smoke signals that I’ve recently seen. I dauntingly wondered how my elderly or immobile clients would transition to online platforms. What about those without the financial resources to pay for online health and wellness platforms? Don’t get me wrong, I am grateful for the luxury that technology affords wellness professionals and consumers during this time. However, I cannot help feeling that as an industry we are on the brink of oversaturating the market with online options. Ok, let’s be honest, the health and wellness markets were already over-saturated and some might argue over-commercialized. One day, I actually counted 22 emails that I personally received from health and wellness businesses offering online services. That number did not include the social media ads that I happened upon. As someone who makes a living in the health and wellness space, even I was overwhelmed.
It has been said that “perception is reality”. Perhaps, virtual reality IS a new reality.
Unfortunately, during this time of the global COVID-19 pandemic, I’ve been unable to teach my clients in person. Like thousands of other health and wellness professionals, in an instant my ability to positively impact the health and well-being of others vanished. Conversely, consumers that relied on their in-person wellness activities to stay healthy and sane were quickly forced to stop or transition to online formats.
Are Online Wellness Apps REALLY The Same?
According to Merriam-Webster, virtual reality is defined as “an artificial environment which is experienced through sensory stimuli (such as sights and sounds) provided by a computer and in which one’s actions partially determine what happens in the environment”. Although most of my clients have expressed enjoying the convenience of virtual classes and sessions, others have felt that they are giving and receiving a bit less effort than they typically give and receive when taking classes or having sessions in person.
Will we transition back to in-person gyms, health clubs, and wellness facilities, as cities around the country begin to re-open in the coming months? My hope is that as a “new normal” continues to evolve, you and your families will stay healthy and well.
I look forward to hearing your thoughts about virtual wellness and joining you on your wellness journey here!
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